ISAAC AI STUDIO · SCENEDEAL

Your story. Its next scene.

From AI short dramas to films, music videos and advertisements. Turn your idea into a production project with ISAAC AI Studio, operated directly by SceneDeal.

Explore ISAAC AI Studio ↗

Four ways to tell your story.

AI short drama

Short episodes. Stories that stay.

AI film

Bring an imagined world to the screen.

AI music video

Give the sound a world of its own.

AI advertisement

The scene that tells your brand story.

02 / PRODUCTION INSIGHTS

Imagine more.
Produce smarter.

Generative AI is becoming an important production option, from concept development to visual effects. Explore market evidence and practical uses to find the right approach for your story.

Research reviewed

Forecast · published 2025

644billion USD

Global generative AI spending forecast for 2025

Gartner’s forecast at that time includes devices and servers alongside software and services. It is not filmmaking revenue.

Source 1 · Gartner ↗

Market estimate · Q1 2026

750million USD

Quarterly global short drama app IAP revenue

Sensor Tower estimate, up around 20% year on year. Excludes advertising, web payments and third-party Android store revenue.

Source 2 · Sensor Tower ↗

Creator survey · published June 2026

48.6%

Report substantial generative AI use for VFX

US video creators surveyed by Adobe. This is not an adoption rate for the entire film industry.

Source 3 · Adobe Research ↗

These indicators cover different markets and periods. They cannot be added together or treated as the size of the AI video production market.

From experimentation to production.

Public examples show AI entering production workflows. They do not establish fully automated filmmaking or the same savings for every project.

Reported production example

Netflix · The Eternaut

10×Speed of one VFX sequence

Netflix reported completing a building-collapse sequence about ten times faster than conventional VFX. This compares time for one sequence, not a 90% reduction in the whole production budget.

Source 4 · Netflix IR ↗

Production technology partnership

Lionsgate × Runway

AI +Preproduction · postproduction

The companies announced a custom AI model based on Lionsgate’s catalog. It illustrates investment in production tools; the announcement does not establish realized savings.

Source 5 · Runway / Lionsgate ↗

WHERE BUDGETS CAN CHANGE

Meaningful savings start
with the production process.

SceneDeal’s production perspective: scenes with significant set, location or VFX costs may offer substantial savings opportunities. Compare conventional and hybrid AI workflows against the same delivery quality.

Production stagePotential efficiencyWhat the quote still needs
Development · concept
Compare visual concepts and storyboards earlier to reduce changes during shooting.
Script development, direction, character design and final concept approval
Shooting · VFX
Virtual settings and effects can reduce the scale of selected sets and shoots.
Character consistency, performance, compositing, regeneration and rights clearance
Editing · finishing
Use tools for selected shot corrections and repeated version work.
Editorial rhythm, grading, sound, artifact correction and quality control
Localization · reuse
Prepare language drafts, trailers and advertising variants more efficiently.
Native-language review, voice consent, lip sync and delivery specifications
Avoided conventional production costs−AI tools, rework and review costs=Actual net savings

Savings depend on genre, duration, shot complexity and revision rounds. ISAAC AI Studio reviews your brief, defines the AI-assisted stages and exclusions, then prepares a separate quote.

SCENEDEAL’S MARKET PERSPECTIVE

The next opportunity: bring more stories to completion.

These are production recommendations informed by the research, not certain forecasts or promises of returns.

01

Short dramas · series

Validate with a pilot

Test characters, tone and production difficulty in a short pilot before expanding a series. Recurring character consistency is critical.

02

Film · music video · advertising

Choose the workflow shot by shot

Preserve live performances and product detail, adding AI selectively for imagined spaces, transitions and visual effects.

03

Global distribution

Plan for multiple languages early

Design subtitles, dubbing, aspect ratios and promotional assets together. Expand with evidence of local demand and distribution terms.

Research sources and interpretation 7 ↗

Links go to the publishing organizations. Forecasts, estimates, surveys and company announcements provide different kinds of evidence. Featured companies are not presented as SceneDeal partners or studio credits.

  1. Gartner · ↗

    Worldwide GenAI spending forecast, March 2025. A forecast, not final 2025 results.

  2. Sensor Tower · ↗

    State of Short Drama Apps 2026. App Store and Google Play IAP estimates, not revenue solely from AI-produced titles.

  3. Adobe Research · ↗

    The Future of Creative Work, Vol 1, pp. 3, 9. Survey: April 27–30, 2026; 1,433 US/UK creatives overall. The statistic refers to the US video-creator subgroup.

  4. Netflix IR · ↗

    Q2 2025 earnings interview and transcript. Management’s account of one production sequence.

  5. Runway / Lionsgate · ↗

    Custom-model partnership announcement, not an evaluation of completed outcomes or savings.

  6. Bain & Company · ↗

    Tech in Content Production, 2023. Virtual-production scenario analysis.

  7. Gartner · ↗

    Recent context: $2.59 trillion forecast for all AI spending in 2026. Its broader scope prevents direct growth comparisons with the 2025 GenAI figure.

Where could your production work differently?

Share your genre, duration, references and target schedule. Our team will discuss the production approach and budget individually.

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Every quote starts with your brief.

We review the duration, complexity, languages, schedule and deliverables before preparing an individual quote. Submitting an enquiry does not create a production contract or a payment.

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